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The benefits of having an ISBN number.

What is an ISBN number and why do you need one?

ISBNs are the global standard for book identification. ISBN stands for International Standard Book Number, and is a unique 13-digit numeric identifier linked to a book. It identifies the publisher (that is you if you are self-publishing) as well as the specific book title, edition and format.

Do you need one? There may be instances where you don't need an ISBN number, however there are so many advantages to having one that it is strongly recommended.

Some of those advantages include:

  • It establishes the publisher of record
  • It improves the likelihood your book will be found and purchased because, by having an ISBN, your book is included in databases that booksellers and libraries use to find books
  • It links to essential information about your book
  • It enables more efficient marketing and distribution of your title
  • It helps you analyze sales

An ISBN is not necessary if you do not intend to place the book in stores or libraries.

The Alliance of Independent Authors (ALLi) had a very informative and helpful blog post in their Self-Publishing Advice Center last week that I recommend reading. It explains in-depth about the ISBN number, why you need one - and why you may choose not to have one.

If you are publishing multiple forms of your book, for example, a hard cover, paperback, and an eBook, each of those will need its own ISBN number. ISBN numbers are available for purchase from Bowker. On their website, they offer several options for purchasing them. If you plan to write multiple books and offer them in multiple formats, my recommendation is to start with the block of 10 because it brings the cost per ISBN number down substantially. ISBNs never expire, so you will have them available for future use as needed.

If you would like to learn more about book publishing numbers and other self-publishing resources, check out the book design resources page on my website.

Want more tips like this? Subscribe to my monthly book design newsletter.

Help for Independent Presses

Book Design & Production

Have you written a nonfiction or fiction manuscript? After it has been professionally edited, I can design the interior pages and cover, plus guide you through the maze of book publishing and printing. To get started, contact me to discuss your project and my helpful guide for authors.

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Hit the Book Cover Design Grand Slam!

For a Grand Slam Cover Design, start with a Book Cover Design Brief.

What is a Book Cover Design Brief, and why do you need one?

A book cover design brief is something that is vital to any design project. It provides, me, your book cover designer, with clear and precise information about your book so that I can effectively do my job and create a book cover that you love!

Without some direction, your designer has to make assumptions about what they think you will like. Sometimes it works out and you get a cover that is acceptable, but more often than not, without a proper set of expectations and guidelines, it misses the mark and they have to go back to the drawing board and begin again. This can be frustrating to both the author and designer as it inevitably adds more time and cost to the project.

This scenario can be avoided by taking some time before the design process begins to develop your ideas and vision. A book cover design brief will help you collect, compile, and distill these ideas, thoughts, and research into a format that you can hand to your book cover designer. Think of this as an opportunity for you to deeply explore what you want your book cover to look like and then tell your designer exactly what you want to achieve. A book cover design brief is no place for generalities. Here, you should be as specific as possible and move past the impulse to say things like “I want this design to pop” or “Just make my cover look good.”

To help you with this process, using resources and suggestions from other designers as well as pulling from my own experience, I've compiled a book cover design brief that you can review and start developing the specific vision and goal for your book cover. When you sign up for my newsletter, you can download it for free!

Want more tips like this? Subscribe to my monthly book design newsletter.

Help for Independent Presses

Book Design & Production

Have you written a nonfiction or fiction manuscript? After it has been professionally edited, I can design the interior pages and cover, plus guide you through the maze of book publishing and printing. To get started, contact me to discuss your project and my helpful guide for authors.

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The Change Code Book

Custom Book Design for

The Change Code: A Practical Guide to Making a Difference in a Polarized World

written by Monica Bourgeau
published by New Phase Publishing

This book has it all! A custom designed cover, call outs, pull quotes, tables, charts, custom designed graphics, an appendix and bibliography. It was so fun and challenging to design this book.

Cover Design

After our initial consultation meeting, learning about the content and purpose of the book, the author sent me her design vision for the cover. The book is about Spiral Dynamics and and she wanted a very natural, beautiful look that incorporated a spiral. I spent some time researching other book covers to get an idea of what already existed in this genre and to help me create a design that fit within that genre, but also stood on its own. Then, after a lengthy search for just the right images, I sourced a couple that were beautiful and helped me to design the cover that you see.

I use a combination of Adobe Photoshop and Adobe InDesign to complete a cover design.

book cover design

Interior Design

This book has many complex design components that help Monica tell and exhibit her story in a way that makes it easy for readers to learn and enjoy. Some of these design elements include:

  • Quotes
  • Pullouts
  • Sidebars
  • Custom Illustrations
  • Exercises
  • Endnotes
  • Appendix
  • Bibliography

Except for the custom illustration, I do my design work on book interiors in Adobe InDesign.

 Custom Book Design
Interior Book Design and Layout
Interior Book Design and Layout

eBook Conversion

This book is also available as an ebook.

 

Interior Book Design and Layout

Print on Demand

The printers of choice are Ingram Spark and Amazon and are available to order on all the major online outlets.

Visit The Change Code website to order your copy!

 

Website Graphics

This project included custom web graphics designed to compliment the design of the book.

 

Cover and Interior Book Design and Layout

Help for Independent Presses

Book Design & Production

Have you written a nonfiction or fiction manuscript? After it has been professionally edited, I can design the interior pages and cover, plus guide you through the maze of book publishing and printing. To get started, contact me to discuss your project and my helpful guide for authors.

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What is your resolution?

With the holiday season upon us and the new year quickly approaching, many people spend time thinking about resolutions that they want to fold into their life.
When I, your book designer, think about resolutions I am hopeful for only the best! That is to say - at least 300 dpi. What on earth could that mean? Why, image quality of course!

Book Design Tip: Image Quality

Proper resolution for printing success.

To help ensure beautiful, crisp, printed results, a book containing photos - whether they will be printed in color or black and white, need to have a high resolution. The resolution of an image refers to the number of pixels within the image. More pixels means better detail and higher quality. To achieve this, it's best to start with the original photo.
If you will be scanning physical prints, you can adjust your scanner settings to scan the image in to your computer at the proper resolution. The minimum for print is 300 dpi., however, especially if the photo has small physical dimensions, I prefer to receive scanned images at a minimum of 600 dpi.
Digital images from phones or cameras may be successfully used in print as long as the photo was taken with the highest quality settings and it has large physical dimensions.
Here is an example of what happens when a low resolution image goes to press, as opposed to the same image saved with a high resolution:

This photo had a low resolution, and very small physical dimensions. It had to be stretched to fit the space. As is evident, there aren't enough pixels to keep the image detailed and sharp.

This photo had a high resolution and large physical dimensions. The photo will reproduce crisp and clear.
If you aren't sure your photo and image files are saved in high resolution, ask your designer if she can do an assessment to determine if the images will reproduce well in print. Your designer may also be able to offer suggestions to help you get your images saved in high resolution.
Note: Saving a blurry photo in high resolution does not magically make it sharp and in focus. Sometimes editing a photo can improve it somewhat, but it's always best to have a photo that was taken in focus.

Want more tips like this? Subscribe to my monthly book design newsletter.

Help for Independent Presses

Book Design & Production

Have you written a nonfiction or fiction manuscript? After it has been professionally edited, I can design the interior pages and cover, plus guide you through the maze of book publishing and printing. To get started, contact me to discuss your project and my helpful guide for authors.

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Which Trim Size is Right for Your Book?

Book Design Tip: Trim Size

One of the first things to consider when launching into the design of your book is its physical size. Some things to think about include:
  • The length of your manuscript. This will determine the page count of your book. If you choose a smaller trim size, your page count will go up, creating a thicker book and potentially costing more money per book to print.
  • Common trim sizes in your book's genre. Research what size other books in your book's genre commonly are. Visit your bookstore with a ruler or simply visit Amazon or Barnes & Noble's websites and view this information in the book details.
  • Choosing an industry standard size. Picking an industry standard printing size will save you some money and you will have flexibility when choosing printers. Some standard sizes, in inches, are:
    • 5 x 8
    • 5.5 x 8.5
    • 6 x 9
    • 7 x 10
    • 8 x 10
    • and there are many more!

Do you need help deciding which size would be best for your manuscript? I can help you determine a great size for your book. Send me an email and let's discuss it!

Want more tips like this? Subscribe to my monthly book design newsletter.

Help for Independent Presses

Book Design & Production

Have you written a nonfiction or fiction manuscript? After it has been professionally edited, I can design the interior pages and cover, plus guide you through the maze of book publishing and printing. To get started, contact me to discuss your project and my helpful guide for authors.

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book design

Hot off the press!

Custom Book Design for

Keep On Going
The History of The Bell Tower on 34th

written by Roger C. Igo
published by Stellar Communications Houston

This book design was super fun with color everywhere! Full color, inside and out I was able to play with a larger creative palette. My assignment was to create a book that reflects the captivating history and elegance of The Bell Tower on 34th, a very successful wedding and event venue in Houston, Texas.

Cover Design

Using a combination images supplied by the author and some that I sourced, I was able to use my powerful design program, Photoshop, to composite this colorful, bright and exciting cover.

book cover design

Interior Design

The interior design of this book accommodates close to 40 images that help tell this compelling entrepreneurial success story. In addition to images, other custom features include call out sections that highlight interesting parallel events and stories that needed a little emphasis.

 Custom Book Design
 Custom Book Design
interior page layout

Print on Demand

The printer of choice was Ingram Spark and they did a wonderful job. The book was printed with a hard cover and dust jacket. The hardcover is Ingram Spark's new digital cloth with linen textured lamination, essentially a digital image designed to mirror the look and feel of cloth. The glossy finish on the dust jacket really makes the imagery shine! The images and color on the inside really pop against the bright white paper.

 

Help for Independent Presses

Book Design & Production

Have you written a nonfiction or fiction manuscript? After it has been professionally edited, I can design the interior pages and cover, plus guide you through the maze of book publishing and printing. To get started, contact me to discuss your project and my helpful guide for authors.

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